Checking LIVE Data within LIVE Shopping Bag

02/28/2025

Livestream Operation

As a host actively doing livestreams, having real-time data on how your LIVE is performing will be helpful to you in understanding your current livestream performance and taking quick actions to optimise your livestream further!

Within the LIVE Shopping Bag, LIVE hosts can now check real-time LIVE performance data via mobile app, making it extra convenient to monitor your LIVE performance on-the-go!

Benefits of LIVE Data in LIVE Shopping Bag

Streamlined Experience: Instead of using both mobile and desktop, now you can enjoy the ease of using just your mobile to seamlessly monitor your LIVE performance.
Validation & Motivation: Seeing positive data like growing GMV or Orders can serve as immediate validation that your LIVE is on the right track, boosting motivation to keep going and achieve your LIVE target!
Easier Troubleshooting for Newbies: For new hosts, it can be overwhelming to know what to improve during a livestream. Having real-time suggestions allows you to focus on what’s most important, without needing years of experience to recognize which elements of your stream need work. It provides immediate insights that help you grow faster.

Please note, all screenshots provided in this guide are for illustrative purposes only, and the data displayed is not real.

Entrance to LIVE Data in LIVE Shopping Bag

LIVE Data can be found via the LIVE Shopping Bag entry point, simply follow the guide below:

Step 1	Step 2
Go to LIVE screen > Click on Shop	This is the LIVE Shopping Bag, where you can now get a summary of your LIVE performance in real-time!

Key Features of LIVE Data in LIVE Shopping Bag

LIVE Data Overview

LIVE Data Overview*Here, you can easily get a quick glance at your overall LIVE performance in real-time! Monitor the fluctuations in your Direct GMV, Items Sold and Viewers during your LIVE, to see what resonates with your audience and take quick actions to optimise your LIVE if needed.

Direct GMV: The total amount paid for orders placed directly from the LIVE, including returns and refunds.
Items Sold: The number of items sold directly from the LIVE.
Viewers: The number of viewers in the LIVE room.

Click on the refresh icon if you'd like to refresh the data, or click on the ">" icon beside each metric to open the full LIVE Analytics page! *This module will appear when there is at least 1 product added to cart.

LIVE Analytics page

Key data

Analyse various key metrics to deep dive into your LIVE performance in real-time and identify room for improvement! To understand each metric, simply click on the "?" icon beside Key data to learn about each metric definition.

Tips

Get quick tips to boost traffic for your live stream and click the action buttons to take immediate steps.

Trend Insights

Understanding your LIVE's attribution towards Purchase or Traffic metrics will help you identify which strategies are driving the most conversions, allowing you to optimize content and boost performance in real time.

Real-time LIVE Diagnosis

Real-time LIVE Diagnosis*While conducting your LIVE, you can get quick tips to immediately optimise your LIVE performance through the LIVE Diagnosis prompt shown. Upon clicking on the prompt, it will lead you to the LIVE Data Analytics page where you can find more important tips and directly take action by clicking on the action button provided.*The diagnosis prompt will appear when there is low traffic towards your ongoing LIVE.

Product-level LIVE Performance Data

Product-level LIVE Performance DataIn addition to the LIVE Data Overview available, you can also zoom in to individual product-level performance data in real-time during your LIVE! Check out each product's performance in terms of:

Impressions: Number of product impressions for this product during the LIVE video, including for product lists and product cards
Add to carts: The number of times viewers add the product to their cart.
Items sold: The number of product items sold

This helps you to identify which products are gaining interest and vice versa, so you can quickly tailor your content strategy!

Example Tip: if Product A is gaining momentum in views and add to carts but users are not placing orders yet, you could consider doing a limited-time sale or giving limited stock alerts to increase urgency.

FAQs

What does real-time data mean?

Real-time data refers to information that is continuously updated and delivered immediately as events occur, without delay.

There is no LIVE Data Overview module appearing in my LIVE Shopping Bag. Why is that?

The LIVE Data Overview module appears in the LIVE Shopping Bag when there is at least 1 product added to cart by a buyer.

Will I be able to review the LIVE Data Overview and product-level performance data once my LIVE has ended?

Yes, there will be a LIVE end page where you can access a LIVE recap detail page to see all previous LIVE performance data.

Can I unpin a product that was previously pinned?

Yes, simply click on Unpin. If you wish to pin the product again, simply click on Pin once more.

Unpin	Pin

How can I delete or move a product up within the LIVE shopping bag?

Step 1: At the product, click on the three dots	Step 2: Click 'Move to top' or 'Delete'

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