TikTok Shop Packaging Guidelines

Packing guideline

Packaging-related Responsibilities:

  • In order to reduce the risk of damage or leakage during transportation, the seller needs to package and label the products securely and properly in accordance with relevant laws and regulations.
  • The packaging materials of the product should meet relevant quantity and quality standards to ensure that the product will not be damaged due to quantity or quality issues caused by packaging materials during transportation.
  • TikTok is not responsible for any losses or damages caused by improperly packaged, labeled, or prepared products.

Packaging Material

imageimageCorrugated box (the first one in the first row of the picture on the right), airplane box (the second one in the first row of the picture on the right), air cushion (the first one in the second row of the picture on the right), gourd bubble wrap (the second one in the second row of the picture on the right), bubble wrap (the third one in the second row of the picture on the right/the first one in the third row of the picture on the right), pearl cotton (the second one in the third row of the picture on the right), and pearl cotton bag (the third one in the third row of the picture on the right).

Suggested Packaging Material by Category

3.1 Non-breakable Items

3.1.1 What Qualifies as Non-breakables

Items that will not deform, break or be damaged during transportation, such as:
  • Clothing (T-shirts, shirts, socks)
  • Home textiles (wool blankets, bedding)
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3.1.2 packing requirements

Non-breakable ItemsPackaging RequirementsRequirement for Inner Packaging ProtectionFilling RequirementBoxing Sealing RequirementWarning Sticker and Marker
Specific Requirements
  • Outer packaging:
Waterproof bag/box of a suitable size.
  • Filling material:
No requirements.
  • Inner packaging protection:
No requirements.
No requirements.
No requirements.
  • Seal the box with cross-shaped tape and smooth down both sides of the tape.
The ends of the tape should extend 80mm beyond the edge of the box and be pasted flat, with a gap of no more than 5mm between the flaps.
No requirements.
Specific Steps
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STEP 1
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STEP 2
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STEP 3
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STEP 4
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STEP 5
Warp books with bubble warp
Seal with tape
Packed with a well-fit courier bag
Release the air
Use tape to seal the courier bag

3.2 Fragile and Breakable Items

3.2.1 What Qualifies as Fragile and Breakable

Items that are prone to deformation, breakage or damage during transportation due to improper packaging, such as:
  • Glass products (glass cups, glass ornaments), 3C electronic products (mobile phones, tablets), ceramic products (ceramic bowls, ceramic vases), etc.
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3.2.2 Packing Requirements

Fragile and Breakable ItemsPackaging RequirementsRequirement for Inner Packaging ProtectionFilling RequirementBoxing Sealing RequirementWarning Sticker and Marker
Specific Requirements
  • Outer packaging:
Cardboard box/airplane box of a suitable size.
  • Filling material:
Air cushions/gourd bubble wrap/bubble wrap.
  • Inner packaging protection:
Bubble wrap/pearl cotton bag/stretch wrap.
  • Fragile items must be packaged separately, and it is recommended to use stretch wrap or air cushion packaging, then wrap them with two or more layers of bubble wrap.
  • Arrange the items neatly and wrap them again with bubble wrap.
  • Use tape to seal the box in a cross shape.
  • If there is an empty space in the box that is equal to or larger than the size of an air cushion, use an air cushion or other filling material to fill the box fully and ensure that the box does not bulge after filling.
  • After filling the remaining space in the cardboard box with filling material, please ensure that the items inside the box are stable and do not move significantly.
  • Seal the box with tape in a cross shape, and flatten the tape on both sides.
The ends of the tape should extend 80mm beyond the edges of the cardboard box and be pasted smoothly. The gap between the flaps should not exceed 5mm.
  • Paste the fragile item label.
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Illustrations for inner packaging protection
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3.3 Spillable Items

3.3.1 What Qualifies as Spillable

Containers or items that may deform, break or damage, and their contents may spill during the shipping process if not properly packaged, including:
  • Beverages, beauty products (moisturizer and perfume), personal care products (facial cleanser, shower gel), semi-solid products (grains, powders, gels, wet wipes), etc.
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3.3.2 Racking Requirements

Spillable ItemsPackaging RequirementsRequirement for Inner Packaging ProtectionFilling RequirementBoxing Sealing RequirementWarning Sticker and Marker
Specific Requirements
  • Outer packaging:
Waterproof bag/cardboard box with an appropriate size
  • Filling material:
Air cushion/gourd bubble wrap/bubble wrap
  • Inner packaging protection:
Bubble wrap/pearl cotton bag/stretch wrap
  • If there is no sales packaging available, please use plastic tape to secure the lid/use leak-proof clip/increase stretch wrap to prevent leakage, and wrap it with two or more layers of bubble wrap or other environmentally friendly materials.
  • Please ensure that the shipping bag fits snugly around the package.
  • Use tape to seal the box in a cross shape.
  • Please fill the remaining space in the cardboard box with enough material to ensure that the items inside the box are stable and do not move significantly.
  • Seal the box with tape in a cross shape, and flatten the tape on both sides.
  • The ends of the tape should extend 80mm beyond the edges of the cardboard box and be pasted smoothly. The gap between the flaps should not exceed 5mm.
  • Paste the fragile item label
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Packaging ProcessUse stretch wrap/leak-proof clips at the nozzle and bottle cap.
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  1. Wrap the product's outer packaging with bubble wrap and wrap it in a cross shape with tape.
Note: Two or more layers of bubble wrap should be put tightly around the product box.
  1. Place the bubble-wrapped product into the shipping box.
Note: Choose a shipping box that is appropriately sized, with minimal empty space inside.
  1. Use air cushions to fill any empty space in the box.
Note: If there is enough space to place 2 or more air cushions, please fill the space and ensure that the box does not bulge.
  1. Seal the box with tape in a cross shape, and flatten the tape on both sides.
Note: The tape used to seal the box must be flat without any protrusions. The ends of the tape should extend 80mm beyond the edges of the cardboard box and be pasted smoothly. The gap between the flaps should not exceed 5mm.

3.4 Dangerous and Hazardous Items

3.4.1 What Qualifies as Dangerous and Hazardous

Items with physical hazards, toxicity, etc.
  • Such as kitchen utensils, knives, insecticides, etc.
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3.4.2 Packing Requirement

Dangerous and Hazardous ItemsPackaging RequirementsRequirement for Inner Packaging ProtectionFilling RequirementBoxing Sealing RequirementWarning Sticker and Marker
Specific requirements:If your package contains dangerous and hazardous products such as knives, kitchen utensils, etc., please strictly follow the packaging requirements.
  • Outer packaging:
Cardboard box with an appropriate size And bubble wrap to prevent liquid or gas from leaking out.
  • Filling material:
Air cushion/gourd bubble wrap/bubble wrap
  • Inner packaging protection:
Bubble wrap/pearl cotton
  • Wrap the product with 3 or more layers of bubble wrap or other environmentally friendly materials.
  • Place the wrapped product into the shipping box and use air cushions to fill any empty space.
  • Use tape to seal the box in a cross shape.
  • Please fill the remaining space in the cardboard box with enough material to ensure that the items inside the box are stable. Pick up the product's original packaging and gently shake it to ensure there is no shaking sound.
  • If there is an empty space in the box that is equal to or larger than the size of two air cushions, use air cushions or other filling material to fill the box fully and ensure that the box does not bulge after filling.
  • Seal the box with tape in a cross shape, and flatten the tape on both sides.
  • Ensure that the tape is pasted smoothly with no wrinkles, and the gap between the flaps should not exceed 5mm.
  • Paste the fragile item label
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Packaging SpecificationsPackaging Process
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Shipping Packaging Guidelines:
  1. Choose sturdy packaging materials or bags that fit the size of the item, without collapse or damage.
  2. Use foam film to prevent items from being bumped.
  3. Place the item in the middle of the box, and then fill the gaps with shock-absorbing pearl sponge or foam film to prevent the item from moving.
  4. Seal the box with tape in an H shape.
The product needs to be completely wrapped with bubble bags or other materials.Place the product wrapped with bubble bags into the shipping box, and use air cushions to fill any empty space.Use tape to seal the box in a cross shape.

3.5 Bulky, Heavy, or Irregularly-shaped Items

3.5.1 What Qualifies as Bulky, Heavy,or Irregularly-shaped

Such items refer to items with a weight or volume exceeding 10kg or with a length/width/height exceeding 100cm. Irregularly-shaped items refer to items whose size and angles are not suitable for standard boxes.
  • Such as TVs, monitors, appliances, camera tripods, massage chairs, tables, etc.
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3.5.2 Packing Requirement

Bulky, Heavy, or Irregularly-shaped ItemsPackaging RequirementsRequirement for Inner Packaging ProtectionFilling RequirementBoxing Sealing RequirementWarning Sticker and Marker
Specific Requirements
  • Outer packaging:
Cardboard box with an appropriate size
  • Filling material:
Air cushion/gourd bubble wrap/bubble wrap
  • Inner packaging protection:
Bubble wrap/pearl cotton
  • Use plastic tape to secure the lid and wrap the product with 2 or more layers of bubble wrap or other environmentally friendly materials
  • Place irregularly shaped items into a regularly-shaped cardboard box.
  • Use foam polystyrene materials to wrap the edges of the item.
  • Place the wrapped product into the shipping box and use air cushions or other filling material to fill any empty space.
  • Use tape to seal the box in a cross shape.
  • Please fill the remaining space in the cardboard box with enough material to ensure that the items inside the box are stable and do not move significantly.
  • Use air cushions or other filling materials to fill the box fully and ensure that the box does not bulge after filling.
  • Seal the box with tape in a cross shape, and flatten the tape on both sides.
  • Ensure that the tape is pasted smoothly with no wrinkles, and the gap between the flaps should not exceed 5mm.
  • Heavy & bulky item label
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  • Fragile item label
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3.6 Small Items

3.6.1 Definition of Small Items

Small-sized items weighing less than 1kg.
  • Such as flash drives, gadgets, stickers, jewelry, etc.
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3.6.2 Packing Requirement

Small ItemsPackaging RequirementsRequirement for Inner Packaging ProtectionFilling RequirementBoxing Sealing RequirementWarning Sticker and Markerimage
Detailed Requirements
Suitable airplane box/waterproof bags
Air cushion/gourd bubble wrap/bubble wrap
Bubble wrap/pearl cotton
  • Outer packaging
  • Filling materials
  • Inner packaging protection
  • Ensure that there's enough space for a shipping label.
  • If your item belongs to other item types above, please follow the corresponding requirements.
  • Shipping bags need to wrap items tightly.
  • Please use filling materials to minimize empty space.
  • Use air cushions or other filling materials to fill the package and ensure that the box does not bulge with the filling materials.
  • Seal the box with cross-shaped tape and smooth down both sides of the tape.
  • Ensure that the tape is pasted smoothly with no wrinkles, and the gap between the flaps should not exceed 5mm.
No requirement

3.7 Please Follow the Packaging Requirements to Prevent Rejected Packages

  • Please avoid the following things to prevent packages from being rejected
  1. No outer packaging.
  2. No dividers and buckles for liquid and semi-solid products (loose packaging).
  3. No required protection for products inside (such as no stretch film/bubble wrap for fragile products).
  4. No required labels for fragile items.
  5. No additional packaging to secure products (for example, no bottle caps for liquid and semi-solid products).
  6. Fragile items are packaged in shipping bags (for example, cartons are not used as outer packaging materials for 3C products).
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No required labels for fragile items.
No required protection for products inside.
Intact outer packaging but with liquid leakage. No additional packaging (cap) to secure the product.
No required filling material (for cushioning).
No bubble wrap/stretch film (no inner packaging protection). No required filling material (for cushioning).
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The packaging is too loose and there's no cushioning material. Dividers should be used for multiple glasses of liquid.
No required protection for products inside.
No required filling material.
No required protection for products inside or outer packaging.
No required labels for fragile items.
No bubble wrap/stretch film.
No required filling material (for cushioning).

Fresh fruit

4.1 Compulsory

a. Fruit type
Fruit type
Temperature
Room-temperature fruit Durian, cantaloupe, honeydew melon, watermelon, papaya, jackfruit, coconutMango, pineapple, passion fruit, tamarind, orange, dragon fruit, pomegranate, snake fruit, pomelo, yaconBanana, pear, apple, kiwi, lotus root, guava, avocado, sapodilla, peach, loquatPlum, longan, dragon fruit, chestnut, mango, plum, marian plum, date, mangosteen, cherimoya, sandalwood, rambutan, long kong, fig
Refrigerated fruitCherry, Bayberry, Blueberry, Lychee, Kyoho grapes, Green grape, Strawberry, Wampi
Size
Small-size fruitPlum, longan, chestnut, plum, marian plum, date, mangosteen, sandalwood, rambutan, long kongCherry, Bayberry, Blueberry, Lychee, Kyoho grapes, Green grape, Strawberry, Wampi
Middle-size fruitMango, pineapple, passion fruit, tamarind, orange, dragon fruit, pomegranate, snake fruit, pomelo, yacon, cherimoyaBanana, pear, apple, kiwi, lotus root, guava, avocado, sapodilla, peach, loquat
Large-size fruitDurian, cantaloupe, honeydew melon, watermelon, papaya, jackfruit, coconut
Peel softness
Hard-peel fruitDurian, coconut
Soft-peel fruitOthers than the above hard-peel fruit
b. Packing material requirement
Temperature
Size
Peel softness
Material categoryMaterialRoom-temperature fruit Refrigerated fruitSmall-size fruitMiddle-size fruitLarge-size fruitSoft peelHard peel
Outer packagingFive-layer paper box
Ventilation holes box
Well-sealed polystyrene box
Fruit packaging(Pack items individually)Blister tray/Plastic bag/Vacuum bag
Net/Foam/Foam divider
Thick Paperboard/Thick Airbag
Inner filler(Make sure there is no extra space for shaking)Normal EPE foam/bubble wrap
Thick EPE foam
OthersDry ice bag/Absorbent bag (at least two dry ice bags and two absorbent bags)
c. Packing material photo
Outer packaging
Fruit packaging
Inner filler
Others
Five-layer paper box
Ventilation holes box
Well-sealed polystyrene box
Blister tray/Plastic bag/Vacuum bag
Net/Foam/Foam protection
Thick Paperboard/Thick Airbag
Normal EPE foam/Bubble wrap
Thick EPE foam
Dry ice bag/Absorbent bag
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(crossing sealed)
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4.2 Suggestive

a. Use suitable sizes for fruit packing and boxes shouldn't be overweight.
SizeWeight limit
S+5kg
M8kg
M+10kg
L15kg
b. For refrigerated fruit, the number of dry ice bags and absorbent bags should be increased according to the amount of fruits placed and the size of the box.
c. For large-size fruit in one parcel, recommend not pack more than 4 single fruits.
d. Do not recommend putting different types of fruits in the same parcel.

Reminders

The seller must package the product carefully to minimize the risk of damaging any product in transit:
  • Check the carrier's latest terms, conditions and policies to confirm that the product can be shipped.
  • Only ship products that are permitted by the carrier and laws and regulations. Dangerous goods such as drugs, harmful chemicals, pesticides and radioactive substances are not permitted. Please refer to the List of Prohibited Items for details.
  • Do not put any product not purchased by the customer in a package sent to the customer.
  • Do not send any irrelevant paper or information to customers, including but not limited to information that guides customers to leave positive reviews, guides users to brush or reject orders, or to do other inappropriate behaviors. Do not stick any unauthorized marketing or promotional materials such as brochures, display materials, price tags and/or other irrelevant stickers on the outside of the package.
  • If the carrier has special packaging requirements for liquids, sharp objects, fragile items, perishables, textiles, hazardous materials, batteries, etc., the seller should follow the carrier's requirements for special packaging.
  • Please notify the carrier about any item requiring special handling prior to shipment.
When using cartons, the seller must meet the following requirements:
  1. Cartons and packaging materials (eg filler) should adequately protect the item in transit. Use of unacceptable packaging materials may result in a rejected order or rejected payment.
  2. Choose a carton size that ensures the minimum empty space after the item is placed, and maximizes the use of space by packing as many units as possible in a single carton (without damaging items).
  3. Use a large filler such as air cushion, full sheets, form sheets, or bubble wrap and do not use any kind of loose filler such as foam peanuts or shredded paper.
  4. Cartons can not be tied with bags, elastic, tape, or additional strapping.
  5. Avoid using large staples or nylon tape, in case they harm the carrier's personnel.
When packing the parcel, the seller should note:
  1. Please fill in the empty space in the package.
  2. Please make sure there are no sharp objects protruding from the package.
  3. Please make sure that the packaging material is in a clean, dry and firm state.
  4. Do not use cloth-like materials to wrap the package.
  5. Materials such as newspapers can be used to fill up empty space --- cost saving.
Please make sure the package is properly packed and sealed before it's picked up by the courier.
To ensure the safety of the items, be sure to take extra precautions prior to pick-ups —— taking video and photos of the package showing the correct packaging and condition of the package —— as proof if anything goes wrong.
If possible, please send images to the buyer to demonstrate that the packaging was intact and the item was delivered to the courier in perfect condition.
Please note that there's no compensation for any damage to food or liquid items (carrier restricted items).

5.Parcel with high-value items

It is strongly recommended to invest in tamper-proof packing for high-value items to minimise the chances of parcel theft or tampering, and ease the compensation appeal.
  • Do not indicate that parcel contains high-value item(s).
    • Don't print shipping labels with product information
    • Conseal branding or logo
  • Use packing materials that can leave marks/residue upon opening.
    • Box
    • Sticker

5.1 Don't print shipping labels with product information

It's suggested to only attach the shipping label, and not attach a picking list or packing list on the parcel.
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For more information on how to set up printing materials at seller center: Shipping Labels

5.2 Conseal branding or logo

It is recommended not to show well-known brands or logos that are regarded as high-value, which may incur the intention of theft.
  • Use box(es) without obvious brand printing
  • Do heavy outer wrapping on all angles
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5.3 Use packing materials that can leave marks/residue upon opening

  • The box will be destroyed upon opening, because the tearable strip will be removed and other openable sides are sealed.
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  • The sticker (security label/destructible label) will leave trace or be broken upon opening the box
    • Security labels leave traces on the parcel surface to which they were applied
    • Destructible labels cannot be removed as a whole intactly
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6.How to Stick a Sticker

Take a package of J&T, a carrier, as an example:
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  1. Place the stickers on open seams of the top and side of the box, and the same for the bottom.
  2. This prevents someone from opening the package and changing the content.
  1. Place the stickers on open seams of the top and side of the box, and put one sticker on open seams of the bottom and side of the box.
  2. Place up to 3 to 4 stickers in the middle of the upper and lower openings of the box.
  1. Put stickers on the opening seam of a waterproof bag, 2 stickers per bag.
  1. Put a sticker on the left and right side of a shipping label.
  2. This prevents someone from opening the package and changing the content.