Content That Portrays Animal Cruelty is Prohibited

To create a safe and positive shopping experience for all users, TikTok Shop prohibits the uploading and sharing of content that is gratuitously shocking, graphic, sadistic or gruesome on our platform. This includes content that promotes, normalizes, or glorifies extreme violence or suffering. All sellers and creators must avoid uploading and sharing content that involves harm or the promotion of harm to animals, protected wildlife and plants.

Prohibited Behavior

Sellers must avoid posting, uploading, streaming, or sharing any content that can harm or result in the harm of animals including (but not limited to):

• The slaughter or other non-natural death of animals.
• Consumption of live animals (excluding seafood, such as clams and oysters)
• The dismemberment, mutilation, charring, or burning of animal remains.
• Any animal cruelty or gore.
• Torture or ill-treatment of animals.
• Use of equipment or tools that could be potentially harmful to animals (e.g. cat traps, glue traps, electrostatic dog collars).

Please visit our TikTok Community Guidelines, TikTok Shop Content Guidelines and TikTok Shop Prohibited Product Guidelines for more information.

Enforcement Actions

TikTok Shop may take enforcement action against creators/sellers who promote harm to animals. A non-exhaustive list of the actions we may take are as follows:

• Removing the product from the platform.
• Removing or blocking content.
• Formal warning messages.
• Suspension of creator/seller privileges.
• Temporary or permanent withdrawal of creator/seller benefits.

Reporting the creator/seller to the relevant regulatory authorities for prosecution.