Affiliate Orders Definition Update

Affiliate Orders Definition Update from 16/11/2023In order to help Creators easily reconcile commissions and the number of affiliate orders with Sellers and MCN, we've updated the new definition of affiliate orders.
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What's new?

Previous Definition
New Definition
The number of affiliate orders is equal to the total number of affiliate items sold by the Creator. For example: Two buyers placed orders on Creator A's channel from September 1st to September 10th.
  • 1st Buyer purchased one apple and one banana
  • 2nd Buyer purchased two apples and one banana
The number of affiliate orders is 5 affiliate orders Old design of affiliate orderimage
The number of affiliate orders is equal to the number of orders placed by buyers on the Creator's channel. For example: Two buyers placed orders on Creator A's channel from September 1st to September 10th.
  • 1st Buyer purchased one apple and one banana
  • 2nd Buyer purchased two apples and one banana
The number of affiliate orders is 2 affiliate ordersNew Design of affiliate ordersimage

What is different for Order in Today's Data and Affiliate Order in TikTok Shop?

There are two definitions of orders in TikTok Shop: SKU Orders & Created Affiliate Orders. Detailed explanation & visibility of these metrics as below:
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Definition
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[1] is SKU Order
  • Definition of Orders: The number of affiliate product SKU orders buyers placed attributed to your promotion during the selected period, including refunded orders.
  • For example:
Today there are 2 buyers placing affiliate orders on your channel. Detail in below:
  • 1st Buyer purchased one apple and one banana
  • 2nd Buyer purchased two lemons and one banana
  • The number of orders what displayed here is 4 SKU Orders: Because 1st Buyer placed 2 SKU (Apple & Banana) and 2nd Buyer placed 2 SKUs (Lemons & Banana)
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    [1] is SKU Orders & [2] is Created Affiliate Order
    • Definition of Orders here:
    • [1] Orders: The number of affiliate product SKU buyers placed attributed to your promotion during the selected period, including refunded orders.
    • [2] Created Orders: The number of affiliate orders created by buyers during the selected time period.
    • For example:
    Today there are 2 buyers placing affiliate orders on your channel. Detail in below:
    • 1st Buyer purchased one apple and one banana
    • 2nd Buyer purchased two lemons and one banana
    The number displayed here:
    • 4 Order ( SKU orders) : There are 4 SKU sold out
    • 2 Created Order ( created affiliate orders): There are 2 buyers placed orders
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    The number of orders displayed on the Affiliate order page is the number of created affiliate orders. How to understand these numbers?
    • [1]- "8 created orders" : There are 8 orders created by buyers.
    • [2] - "Order ID 23124xxxx": Buyer A places an order 23124xxxx.
    • [3] -" $762 x 3" : There are 6 items sold in this order: 3 Skincrare set & 3 Hat
    • [4] -Skincare & Hat: There are 2 SKU orders in order 23124xxxx. : Skin Care set & Hat