【Video】All you need to check.
12/13/2022
Find your daily important information and action needed items on homepage.2.1 Let's Start Your Business
This section contains items that needed to be done before you start selling. This section will disappeared after the 3 items are completed.2.2 Action Needed
This section contains order and product related action that need your attention.| Pending Orders | Shows number of unhandled paid order placed by customer. |
| Pending Returns | Shows number of unhandled return or refund request placed by customer. |
| Out of Stock SKUs | Shows number of product that has been out of stock. |
| Quality Check Failed Products | Shows number of product that failed TikTok Shop quality check. |
2.3 Data Proposal
This sections shows today and yesterday sales funnel performance of your TikTok Shop.| Revenue | The amount received during selected time period, including refunded orders. |
| Visitors | The number of views products received in short videos, showcases, shops and livestreams during selected time period. |
| Conversion Rate | The number of Buyers divided by Visitors during selected time period. |
2.4 Store Performance
This sections shows your TikTok Shop store performance.| Ship-on-time Rate | Percentage of orders that are shipped on time in the last 30 days. |
| Seller Cancelation Rate | Percentage of orders that are canceled by seller in the last 30 days. |
| Return Rate | Percentage of returned orders in the last 30 days. |