Featuring LIVE Specials

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This article teaches you how to feature your LIVE Specials Vouchers through your Official and Marketing Accounts as well as your Creator's Channels in order to maximise your LIVE order conversion after joining the LIVE Specials Program (LSP). Learn how to:
  • Add LIVE Specials Product to a LIVE room
  • Guide Creators to Select LIVE Special products (on Creator Product Marketplace)
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What is LIVE Specials?

LIVE Specials are platform vouchers created exclusively for the LIVE Specials Program (LSP), a co-funded program for sellers. Sellers participating in this program can obtain high-subsidy-rate LIVE vouchers, user engagement and orders driven by the platform.
LIVE Specials Feature GuideLIVE Specials vouchers are issued only on LIVEs, and users can only exclusively collect and use the vouchers through LIVE rooms through these 2 paths
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Benefits of featuring LIVE Specials Vouchers

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Adding LIVE Specials Product to a LIVE Room - Desktop

To add LIVE Specials Product to a LIVE room as a seller on the LIVE Specials Program, visit the LIVE Console on the Streamer Desktop.
Select LIVE Specials Products to feature by clicking on the "+" button.
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After selecting your LIVE Specials Products to feature, go LIVE and your products will be featured with the LIVE Specials label.
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Adding LIVE Specials Product to a LIVE Room - App

To add LIVE Specials Product to a LIVE room as a seller on the LIVE Specials Program, visit the TikTok app > Post > LIVE Center through the LIVE screen
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